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Are Claims About Beauty Creams Only Skin Deep?

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THE WASHINGTON POST — May 12 — Gold – not just for jewelry! Green tea – not just for a caffeine buzz! Caviar – not just for impressing dinner guests!
All three of those are ingredients in beauty products available to consumers willing to spend hundreds of dollars for an ounce of face cream that might keep their skin looking young. “Ninety-eight percent of the ‘cosmeceutical’ industry is all about marketing,” says Eric Finzi, a dermatologic surgeon with offices in Maryland. “If you buy a $1,000 cream, there’s no reason to expect that it’s better than the $50 cream. It might be worse. The answer is, ‘We don’t know.’ ” These high-priced creams are considered cosmetics, not drugs, so they haven’t been through the rigorous clinical trials necessary to be approved by the Food and Drug Administration. READ FULL ARTICLE @ WASHINGTONPOST.COM CAAH Summary: Beauty face creams often make tremendous claims about the potency and abilities of their ingredients. It makes you wonder though just how valid their claims are. CAN the answer to perfect skin be found in a bottle? This article interviews doctors and gets the real scoop on how the beauty industry formulates their claims. Also, there are specific opinions on ingredients done in a case-by-case rundown.     Image credit: Walter Watzpatzkowski

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